Trademarks

Trademarks are words, logos, slogans, symbols or other identifiers that are used in connection with the sale of goods or services. A trademark identifies the source, origin or sponsorship of the goods or services. In some cases a trademark can simply be the overall look and feel of a business establishment or the goods themselves.

Your trademarks, those identifiers by which your customers identify your product or services, represent a substantial portion of your business’s good will. Registering your trademarks with the United States Patent and Trademark Office, and in some cases internationally under the Madrid Protocol, is an important part of brand and product development. Federal registration provides public notice of your claim of exclusive rights to your valuable brand identifiers.

Let Holland Law Office analyze the distinctive characteristics of your business and brands and your product and service identifiers. Holland Law Office can assist your business with trademark, searches, applications, renewals and maintenance.